Let ESGmarket create your buyer personas in no time at all. Benefit from valid, objective target group data thanks to advanced artificial intelligence.
Generate complete buyer personas in just 5 minutes
Obtain objective and valid target group data thanks to AI
Minimize time and money spent on researching target groups
Title: Know your sustainable customer
Brief description: Development of a Software as a Service product
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Your Benefits
Get to know your target groups better.
Integrate sustainability
Integrate ESG criteria into your persona design for brands, campaigns and services.
Recognize market potentials
Identify opportunities and risks in your target markets or those of your customers.
Argument well-founded
The classification is based on scientifically sound findings and gives you certainty about sustainability preferences.
Work efficiently and effectively
Save time, effort and costs: ESGmarket helps you to use your resources in a more targeted way.
Market research is fundamental for our start-ups in all phases and is usually a major hurdle for many because it is time-consuming and/or involves high costs. This tool makes it simple, quick and comprehensible. The subsequent development of personas helps to take the results further and internalise them. A real benefit for our incubator and the students. We can only recommend ESGmarket!
Nexster - Entrepreneurship Centre at Hanover University of Applied Sciences and Arts
Your quick validation of startups' business cases in the B2C and D2C market is ingenious. By analysing target groups and identifying suitable personas, startups quickly gain insights into potential customers. ESGmarket finally helps to understand the impact of sustainability on the buying behaviour of target groups and leads to clear insights that help to adapt products and marketing strategies in a targeted manner.
Christina Sprehe,
VentureVilla Accelerator GmbH
Contact
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